Is Career Coaching for You?

It’s proven that career coaches improve performance and accelerate growth, but there’s a misconception that only struggling professionals seek them out. The truth is, we can benefit from working with a coach at any stage of our career, so let's break down that myth.

Who is coaching for?

Coaching is for anyone who wants to step out of their comfort zone and level up their professional performance. As career coach DeAnna Busby-Rast sees it, “Every elite athlete has a coach, so it begs the question: why shouldn’t every elite businessperson?”

What do coaches do?

Career coaches work to transform you into a more self-aware, confident, and effective version of yourself. Through conversations, assessments, and resources, they help you uncover areas for improvement, identify goals, and develop action plans that propel you forward.

What's the difference between a coach and a mentor?

Mentors can help you overcome specific challenges you’re facing in the context of your job and industry, but they’re also busy professionals with their own goals and growth to prioritize. Even the best mentors may find it challenging to find the time and energy needed to help you excel.

Why should I work with a coach?

Unlike mentors or supportive colleagues, coaches are 100% invested in your growth. They also provide a safe and confidential space that allows you to be vulnerable and honest about the challenges you’re facing and how you envision your future. That increased transparency will enable you to see yourself more clearly and create goals that truly align with who you are.

Meet the WCF Career Coaches

We’re thrilled to partner with 5 knowledgeable coaches for 2024. These women come from consumer finance backgrounds and know how to guide you to success in this industry. Learn more about them and how they boost your career trajectory below.

Marisa Thomas

For experienced & executive leaders

People want to work for leaders who motivate and inspire, but it’s impossible to be that kind of leader if you’re frustrated or overwhelmed. If you’re feeling that way, it’s time to reflect and transform. Marisa Thomas can help you do just that. With her guidance, you’ll transform into the kind of leader that everyone wants to work for. Learn More.

Sandy Aquino

For early-career managers

Being a new leader can be overwhelming, but it doesn’t have to be. Sandy’s signature 12-week coaching program teaches practical, proven strategies that will build your confidence and establish your credibility. It's tailored specifically to new female leaders or those who feel they need more training to lead successfully. Learn More.

Suzanne Currier

For mid-career & experienced leaders

Feeling uncertain about what’s next for you? Suzanne Currier can help you find clarity on your goals and plan a path to achieve them. Through thought-provoking questions and conversations, Suzanne will challenge your assumptions and breathe new life into your career. After working with her, you’ll be energized, clear, and confident in moving forward. Learn More.

DeAnna Busby-Rast

For professionals aiming to strengthen networks & drive sales

DeAnna Busby-Rast knows from experience that career-transforming connections start with authenticity and confident communication. She will help you find your voice so you can network effectively, deliver compelling presentations, drive client relationships, and own any room that you walk into. Learn More.

Jessica Atkinson

For emerging leaders

Hidden challenges, like unconscious bias or microaggressions, often undermine potential. These issues impact mental health, productivity, and innovation. Jessica Atkinson has coached hundreds of people on how to face these challenges, embrace authenticity, and awaken their greatness. She’ll help you stand confidently in who you are so that you can excel. Learn More.